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Keynote
"The Carrot Keynote Speech"
Friday - Lunch served from 12 noon to 12:30 p.m.
Awards Presentations - 12:30 p.m. to 1:30 p.m.
Keynote Speaker - 1:30 p.m. to 2:30 p.m.
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NEW! Attend "The Carrot Keynote Speech" Luncheon Only option now available. If you can't make the whole conference, you can attend this luncheon for only $40! Check here for more info…
The Carrot Principle
Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft? Think again.
The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.
Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results -- whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher:
- Productivity
- Engagement
- Retention
- Customer satisfaction
The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable -- it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.
Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time -- it can be done in a matter of moments -- and it doesn't take budget-busting amounts of money.
About Chester Elton
Called the "apostle of appreciation," by the Globe and Mail, Canada's largest newspaper, and "creative and refreshing" by the New York Times, Chester Elton is co-author of several successful leadership books. The Carrot Principle by Simon & Schuster has been a New York Times and Wall Street Journal bestseller, and The 24-Carrot Manager has been called a "must read for modern-day managers" by Larry King of CNN. In 2006, The Invisible Employee, from John Wiley & Sons also made the New York Times Best-seller list. Elton's books have been translated into over 20 languages and have sold over half a million copies worldwide.
As a motivation expert, Chester has been featured in the Wall Street Journal, Washington Post, Fast Company magazine, and the New York Times, and has been a guest on CNN, Bloomberg Television, ABC "Money Matters" MSNBC and on National Public Radio. A sought-after speaker and recognition consultant, Chester is the senior vice president of the Carrot Culture Group with the O.C. Tanner Recognition Company.
Chester has spoken to delighted audiences from Seattle to Singapore and from Toronto to Istanbul Turkey. In 2005 he was the highest rated speaker at the national Society for Human Resource Management annual conference (Bill Cosby was the number two rated speaker). He serves as a recognition consultant to Fortune 100 firms such as DHL, KPMG, Wal-Mart and Avis Budget Group.
